Geoffrey (Geoff) Harmuth joined ASSETT in 2023 to lead the finance team and drive the company's financial growth strategy, ensuring that financial systems and procedures were prepared for the anticipated scale and expansion of the new Homes NSW contract.

Geoff began his career as an Auditor at PwC in South Africa, where he gained a solid foundation in finance auditing and systems. Geoff then held several directorships in various high-growth SME companies across both services and technology sectors. Geoff also co-founded a SaaS technology startup, further honing his expertise in innovative business solutions. Geoff specialises in enabling success of high-growth businesses and ensuring sustainable scale through both organic growth and strategic acquisitions. He possesses a strong understanding of finance, software systems, and business processes. His comprehensive knowledge and experience make him a valuable asset in driving financial and operational efficiencies.

Geoff has a Bachelor of Commerce (Hons)(CTA), from the University of Pretoria and is a registered Chartered Accountant (South Africa), underscoring his professional qualifications and commitment to excellence in the field of finance.